Selling Through Amazon: The 5 Must-Have Cloud Integration & Inventory Apps to Use

Selling Through Amazon: The 5 Must-Have Cloud Integration & Inventory Apps to Use

Selling Through Amazon: The 5 Must-Have Cloud Integration & Inventory Apps to Use

Is your business connected with the best inventory apps to optimise your sales? Amazon is huge – and the potential for sales is massive. But with big sales, things can get complicated fast. Fortunately, there are loads of automated options and inventory apps that can take care of the messy and boring bits.

We’ve put together the five best inventory apps that integrate with Amazon and other online marketplaces, and free you and your team from the headaches of selling online.

1. A2X

A2X creates an automated link between your Amazon seller account and your accounting software. The A2X app will crunch the numbers and create summary reports of the revenue, expenses and other transactions.

It’ll then map these figures to your chart of accounts, along with the right tax codes and other essential information – and then post these records to your accounting software without any extra work from you.

Who needs it?

Businesses or accounting clients who:

  • Sell only through Amazon. While it does cover multiple locations and currencies, it doesn’t cover other platforms like Etsy or eBay.
  • Outsource all of their fulfilment to Fulfilled By Amazon (FBA) – or those who manage a smaller number of orders themselves.
  • Need a quick and painless way to connect their Amazon account. Compared to most of the other Amazon integration apps, A2X is quick and easy to set up and learn how to use.
  • Don’t need to worry about inventory control.


DEAR is a fully equipped inventory management app.

You can manage multiple warehouses selling complex products, get detailed tracking of your purchases, sales and orders – and it can even give you additional insights and reporting that you won’t easily get from Amazon or your accounting software.

DEAR can be linked up directly to either Xero or QuickBooks, and it also covers multiple marketplaces (like Etsy, eBay, Shopify and Magento).

Who needs it?

Businesses or accounting clients who:

  • Sell through several different platforms.
  • Sell complex products. DEAR can help you to manage things like bills of materials, expiry dates and wastage.
  • Need more flexible reporting.
  • Don’t use FBA much.

3. Cin7

Cin7 is an advanced inventory management system that can link with multiple marketplaces and handle complex product information and POS (Point of Sale). The Cin7 inventory management system opens your business up to a wider range of 3PL providers – and it could also help you to start selling through larger retail stores and supermarkets.

Who needs it?

Businesses or accounting clients who:

  • Sell through several different marketplaces – like Magento, Shopify, WooCommerce or BigCommerce.
  • Outsource all their fulfilment to 3PL companies or manage their own fulfilment internally.
  • Need to manage multiple warehouses with complex products and detailed order processing.
  • Have the time, money or expertise to set up and learn how to use a more complicated app.

4. Stitchlabs

Stitchlabs is an all-in-one inventory management app that integrates with Xero and QuickBooks, and most of the major selling platforms. The Stitchlabs app integrates with a third-party EDI (SPS Commerce) – which some businesses might find limiting.

The Stichlabs app is also mostly focused on the US market, and might not be the best choice for companies in the UK, Australia and New Zealand when it comes to processing VAT.

Who’s it for?

Businesses and accounting clients who:

  • Sell through multiple marketplaces
  • Need to manage complex products and multiple warehouses.
  • Need fully featured integrations with as many 3PL companies as possible
  • Are willing to put in the time and staff training needed for a complex app.

5. Shiptheory (UK) and Shipstation (US)

By integrating with the major selling platforms, these two shipping apps can automate the fiddly parts of delivery and shipping.

For any business that wants to fulfil its orders through major carriers (like Royal Mail, FedEx or UPS), shipping apps can take away most of the hassle of getting your products out there.

You can automate your labelling, get in-depth reports on your shipping and delivery, and update stores with your order statuses and tracking information.

Who needs them?

If you’re based in the UK, Shiptheory is one of the better options. If you’re in the US, Shipstation is a solid choice with similar features. Either way, some form of shipping app is essential for any businesses or accounting clients who:

  • Manage their own fulfilment internally
  • Sell high volumes of low-priced products
  • Want to start selling through larger retailers or supermarkets.

So, what’s next?

There are loads of useful tools to help you stay on top of your sales and accounts – and the list keeps growing every day.

1. InventoryLab

InventoryLab simplifies the process of inventory management and accounting specifically for Amazon sellers. It offers features like cost tracking, real-time profitability insights, and streamlined listing capabilities. InventoryLab also includes Scoutify, a mobile app that allows sellers to scan items and analyze profitability while sourcing products.

2. Sellics

Sellics is a comprehensive platform that combines several features crucial for Amazon sellers into one dashboard, including SEO, PPC campaign management, reviews and feedback management, and profit analysis. It helps sellers optimize rankings, manage advertisements, and track all metrics directly impacting sales performance.

3. Feedvisor

For sellers engaged in competitive and dynamic pricing, Feedvisor uses artificial intelligence to analyze the marketplace and automatically adjust prices in real time. This algorithmic repricing tool helps sellers stay competitive on price points while maximizing profit margins on Amazon.

4. Jungle Scout

Jungle Scout is an essential tool for product research and competition analysis on Amazon. It helps identify lucrative products based on demand, competition, and profitability. Jungle Scout also provides data-driven insights to optimize product listings and track performance over time.

5. Helium 10

Helium 10 offers a suite of SEO, product research, and inventory management tools designed to boost Amazon sales. Features include keyword research tools, listing optimization, and operational automation tools. It also offers analytics for sales trends and competitor tracking, making it invaluable for strategic decision-making.

If you need more advice or tips about selling through Amazon, you can get stuck into our free one-hour webinar “Is Xero Suitable For Amazon Sellers?” on YouTube.

If you’re looking for some more tailored advice about how to manage your own online sales accounts, speak with our experts and we’ll show you what we can do.